Digital Marketing Automation for Conversion and Profitability
- Improve Conversion Rates
- Save on repetitive tasks and expenses
- Manage all leads in one place
- Use multiple digital marketing channels
- Send personalised messages to customers
100% Confidential & Secure.
Our Digital Marketing Automation Process
Digital marketing is an add-on service that we offer our startup and enterprise clients. When you develop your website or mobile application with us, our digital marketing team will help you set up your marketing channels, create sales funnels, optimise your conversion, track your traction channels, automate, and convert more sales.
- Project Initiation
We introduce you to our team and review your requirements. We make a list of all the required tasks based on the age of your website, current status, and future requirements.
- Site Audit and Analysis
A complete site audit and analysis is taken up to ensure we have all the data available and analysed to work on. We also define and analyse you competitor data during this process.
- Defining Traction Channels
Since Marketing Automation is about utilising the right traction channels for maximum conversion, we define the best channels for your digital marketing based on competitive analysis.
- Lead Generation
From landing pages to integrated forms, we build all the necessary components for lead generation and start funnelling those leads into your CRM and Email Automation software.
- Sales Funnel Automation
A workflow is built based on your customer details. Every lead is automatically categorised and assigned. From welcome emails to followup, everything is automated.
- Conversion Optimisation
We study the conversion of each page and improve the conversion by collecting data. This improves your ROI in the long run because we study and analyse the data and implement what works best.
Over 78% Marketers Use Digital Marketing Automation
Digital Marketing is a no-brainer for the success of your brand online. SEO, PPC, Email Marketing, Social Media Marketing, and everything else is scattered, which takes a lot of time and effort to manage. With the help of marketing automation, we can streamline the routine tasks, save on marketing expenses, and focus on optimizing conversions.
- Promotes Efficiency
Manually communicating with all your leads and prospects is practically impossible. Moreover, your every lead is at a different stage of customer journey. Your customers are looking for personalised conversations which is possible through automation.
- Higher Productivity
When most of your marketing tasks are automated, human effort is reduced. You save time and money on performing repetitive tasks, which critical tasks can have more time to be dealt with. Marketing automation increases sales productivity by over 15%.
- Centralised Database
We collect leads from many touchpoint like emails, website visits, in-app behaviour, social media, and more. You can have a 360-degree overview of the complete lifecycle of each customer to make informed sale.
- Better Decision Making
With time, as the data is accumulated, we can analyse and understand the customer behaviour. We can also predict industry trends and patterns, which can help in building better relationships with customer to convert them.
- Personalised Journey
Every customer comes to you with a personalised problem. They are looking for real conversations with people who are interrelated in solving their problem. With a personalised customer journey, you can build automate relationship with your leads before converting them into customers.
- Evident ROI
All the collected data is analysed and future revenues are predicted. This helps you understand what marketing channels are working for you and what more you need to do to improve your ROI in the long run.
Everything you need. Nothing you don’t
What's included in Marketing Automation?
- Email marketing - Email marketing is the first automation that is essentially about setting up automated email campaigns and analysing their performance.
- Workflow Automation - In workflow automation, all your business processes including marketing, operations, and sales are included to minimise human task through the customer journey.
- Lead Management - The process of acquiring and nurturing leads is completely automated into a sales funnel until they become qualified lead after taking a specific action.
- Content Management - Content management tools are used to create, manage, and upload digital content to help inbound activities like SEO and website building.
- CRM Integration - CRM stage starts where marketing stage ends. CRM integration automates the sales process and works best when integrated with a marketing automation tool.
- Data Visualisation - All the data that is collected during the marketing process is analysed and turned into recognisable patterns of consumer behaviour to get clear idea of their behaviour.
- Business Intelligence - With marketing automation, we can have a centralised data platform (CDP) that can help us create a deeper insight into your customer's behaviour and brand loyalty.
Transparent Plans and Pricing
5 Start Rated Digital Marketing Services
Startup
Basic Automation-
Search Optimization
-
Basic Automation
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1 Lead Funnel
-
5 Automated Emails
-
5 Blog Post Per Month
Growth
Automation + Integration-
Search Optimization
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Email Automation
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Segmented Funnel
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CRM Integration
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Chatbot Support
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10 Blog Posts Per Month
Scale
Advanced Automation-
Landing Pages
-
Design Elements Included
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Dedicated Marketing Manager
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Advanced Customer Profiling
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CRM + Chatbot
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